One thing that is always certain in life is change and with this past summer came a lot of change, both personally and professionally.  It seems that whenever the ground starts to settle and I believe that I have found my footing, the earth starts trembling again.  But with each tremble I have learned to stop standing still and to simply dance when the ground shakes.

The most recent changes that have occurred for me were triggered by variables outside of my control.  When I tried to manipulate these variables to work in the current situation I seemed to be working against the grain and found myself exhausted and unhappy.  So I took some time away to reflect.  With the help of my family we made some changes to the business that feel more conducive with where we are at in this stage of life and how we can thrive as a family and not just as a business.

So what does this mean?  After two and half years of working in a studio space I have closed the doors to my location and made the decision to go back to shooting on location.  On-location simply means that I shoot at various locations around the Orlando area including parks, fields, client homes, architectural structures, and various urban settings.  The location chosen depends on the look and feel that each unique client is looking to achieve in their portraits.  As fun as it was to have a place of my own, it felt like the studio was limiting me more than it was helping me.    With location shoots, the world is our oyster and being able to bring my studio backdrops to clients’ homes and offices allows me to achieve the studio look as well.

With this big change came other changes to the business as well.  I have reformatted my business model to offer three types of sessions at more affordable prices and have opened my range of sessions to include family sessions, children, teens and ‘tweens, along with my traditional headshots, high school senior sessions and lifestyle headshots.  Each session comes with a certain amount of digital images and add-on images are offered as well.  In order to keep the process simplified I will no longer be offering products, but instead will be guiding my clients to the best options available for consumers today.  As the market is changing clients are able to purchase so many amazing products on their own, so by cutting out the middle man (me) I am able to save both time and money for the client.

I am so thankful for the amazing clients that I have had the pleasure to work with so far.  It is with their support and feedback that I have been able to grow as a business and as an individual.  I look forward to all the new faces that I will be able to capture this year.

Feel free to check out the website for more details…but here is a little snapshot of the new site!

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